Meet The Team
Founder & CEO
Aimée Lawson
With two decades of expertise in advertising, PR, events and marketing, Aimée's experience includes integrated campaigns for iconic brands such as adidas, Nike, Samsung, Google and Jaguar Land Rover. Her journey includes honing her skills at prestigious agencies in London, Sydney, and Melbourne, before founding her own agency in Australia. Aimée embraced the thriving Aussie wellness market, championing work-life balance, nutrition, and wellness. While nurturing her two sons, Noah and Alfie, and immersing herself in fitness and nutrition studies, Aimée now embarks on her Manchester-based startup, where her passion and wellness-focused marketing experience converge to serve clients.
Content Producer / Film Director
Tom Savage
Introducing Tom, our standout performer in the realm of sports and fitness content production and film direction with, 15 years of experience. Tom's portfolio spans a diverse array of work, ranging from live television broadcasts and promotional materials to high-impact film commercials and transformative social media campaigns, all meticulously shot and crafted to be in tune with your aims and brand.
With an exclusive roster of powerhouse clients that includes Adidas, Manchester City, The Football Association, BT Sport, Nike, Chelsea FC, and Amazon Prime Sport.
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Filmmaker / Content Creator
Adeshina Adesokan
Ade is a filmmaker, producer, and editor, with a rich five-year track record in the fields of filmmaking, editing, and photography. Adeshina is a versatile professional adept in all phases of content creation, from pre-production to post-production, with a distinct focus on shaping visually captivating narratives tailored to fitness, activewear, nutrition, wellness and lifestyle. His expansive portfolio encompasses an array of projects, spanning from short documentaries and music videos to commercials and editorial shoots.
Social / Influencer / Content / Events Specialist
Cassie Capuozzo
Cassie has amassed a distinguished career spanning seven years at the forefront of the fashion, beauty, and technology industries. Her expertise encompasses Social Media Management, Influencer Collaboration, Content Curation, and Event Coordination. Her unwavering commitment to her craft has left an enduring impact on some of the industry's most reputable names including Google, Missguided, and New Look